Why Disruptive Innovation Is A Bad Business Idea. And What Can You Do Instead

Posted by Dan Toma
On 28/03/2025

Selling a company on the need for disruptive or transformative innovation has always been a challenge. Some businesses simply don’t need it, others can’t afford it, and most struggle to justify investing in something inherently high-risk. The instinct to protect the core business—its efficiencies, margins, and financial predictability—often overrides the desire to explore bold new […]

Stop Chasing Unicorns

Posted by Dan Toma
On 20/09/2021

Ever since the whole frenzy with corporate innovation started back in 2010 countless millions have been spent by corporations around the world on a variety of innovation-driving vehicles. Some companies were driven by the fear of disruption, others were driven by the pursuit of higher return multipliers. Regardless of the reason, a significant group of […]

9 Signs Your Industry is About to be Disrupted

Posted by Dan Toma
On 23/06/2020

With entrepreneurial successes such as Airbnb, Warby Parker or SpaceX taking over industries, the desire and ability to disrupt a sector via technological design is on the rise. Digitally advanced startups, entrepreneurs and innovators are disrupting the norm, in an otherwise controlled corporate industry, taking the lion’s share of markets and delivering far superior services […]