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Why Mutual Obligation is the key to Leading FOR Innovation

  • Posted by Cris Beswick
  • On 14/03/2023
When I talk about leadership in the context of innovation, I’m always particular about using the phrase ‘leading FOR innovation’ not ‘innovation leadership’ because building a culture for innovation isn’t about leaders becoming innovators; it’s about leaders building a system and environment where innovation can thrive. In ‘Innovation is a Team Sport’, I unpacked my […]
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Innovation is a Team Sport

  • Posted by Cris Beswick
  • On 01/03/2023
At OUTCOME, we believe innovation is a system game, meaning it’s a team sport. The challenge is that many organisations have lost sight of the true definition of a team. As defined by Professor Leigh Thompson of the Kellogg School of Management, “a team is a group of people who are interdependent with respect to […]
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Want to innovate? Start with a business case

  • Posted by Dan Toma
  • On 22/02/2023
Asking intrapreneurs for a business case or a financial forecast early on is useless. Or at least this is what the innovation community has been trying to convince corporate leaders for the past years. Countless articles were written on the topic and an endless flow of social media posts went out to convince leaders that […]
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How Audi and others can avoid their Kodak moment

  • Posted by Cris Beswick
  • On 08/02/2023
In one of our recent articles, ‘Can Audi avoid its Kodak moment?’, we discussed the implications for Hildegard Wortmann’s view that there is only a 50% chance that Audi will still exist in 10 years. We proposed that her view as an Audi AG member of the board of management responsible for Sales & Marketing […]
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Three Organizational Designs for Innovation

  • Posted by Dan Toma
  • On 30/01/2023
The design/structure of an organization can help or hinder its progress toward its goals. Independent of size and industry, organizations can achieve their goals by properly matching their needs with the structure they use to operate. Here are three ways in which innovation can be organized.
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HR, from corporate police to champions of LOVE

  • Posted by Cris Beswick
  • On 06/12/2022
For more than a decade now, the fundamental challenge around driving real growth and value from innovation is tied to many companies low focus on organisational design and culture. The design of an organisation and more importantly, how its people contribute, places HR at the centre of the challenge. Sometimes historically referred to as the […]
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Can Audi avoid its Kodak moment?

  • Posted by Cris Beswick
  • On 01/12/2022
Recently Hildegard Wortmann, Audi AGs member of the board of management responsible for Sales & Marketing, said that there is only a 50% chance that Audi will still exist in 10 years. As alarming as this might sound, her perspective is probably rooted in acknowledging that the company cannot adapt quickly to changing customer preferences. […]
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