Does Your Company Actually Need Innovation Accounting?

Posted by Dan Toma
On 21/03/2023

Many companies complain about the lack of innovation metrics but in many cases the lack of innovation accounting is not the most important thing the company needs to focus its efforts on.

Why Mutual Obligation is the key to Leading FOR Innovation

Posted by Cris Beswick
On 14/03/2023

When I talk about leadership in the context of innovation, I’m always particular about using the phrase ‘leading FOR innovation’ not ‘innovation leadership’ because building a culture for innovation isn’t about leaders becoming innovators; it’s about leaders building a system and environment where innovation can thrive. In ‘Innovation is a Team Sport’, I unpacked my […]

Three Things Your Company Needs to Have in Place to Implement Innovation Accounting

Posted by Dan Toma
On 07/03/2023

You ability to measure innovation is tightly connected to the maturity of your company's innovation system. There are certain things you have to have in place to be able to implement and benefit from innovation accounting.

Innovation is a Team Sport

Posted by Cris Beswick
On 01/03/2023

At OUTCOME, we believe innovation is a system game, meaning it’s a team sport. The challenge is that many organisations have lost sight of the true definition of a team. As defined by Professor Leigh Thompson of the Kellogg School of Management, “a team is a group of people who are interdependent with respect to […]

Want to innovate? Start with a business case

Posted by Dan Toma
On 22/02/2023

Asking intrapreneurs for a business case or a financial forecast early on is useless. Or at least this is what the innovation community has been trying to convince corporate leaders for the past years. Countless articles were written on the topic and an endless flow of social media posts went out to convince leaders that […]

How Audi and others can avoid their Kodak moment

Posted by Cris Beswick
On 08/02/2023

In one of our recent articles, ‘Can Audi avoid its Kodak moment?’, we discussed the implications for Hildegard Wortmann’s view that there is only a 50% chance that Audi will still exist in 10 years. We proposed that her view as an Audi AG member of the board of management responsible for Sales & Marketing […]

Three Organizational Designs for Innovation

Posted by Dan Toma
On 30/01/2023

The design/structure of an organization can help or hinder its progress toward its goals. Independent of size and industry, organizations can achieve their goals by properly matching their needs with the structure they use to operate. Here are three ways in which innovation can be organized.

Why is a Career in Innovation Management a Bad Idea. And What Can You do About it.

Posted by Dan Toma
On 10/12/2022

In most companies that don't have an embedded system for innovation or don't take innovation management seriously, following a career in innovation management is advisable if you want to make it to top management later in life. But there are still things one can do.

HR, from corporate police to champions of LOVE

Posted by Cris Beswick
On 06/12/2022

For more than a decade now, the fundamental challenge around driving real growth and value from innovation is tied to many companies low focus on organisational design and culture. The design of an organisation and more importantly, how its people contribute, places HR at the centre of the challenge. Sometimes historically referred to as the […]

Can Audi avoid its Kodak moment?

Posted by Cris Beswick
On 01/12/2022

Recently Hildegard Wortmann, Audi AGs member of the board of management responsible for Sales & Marketing, said that there is only a 50% chance that Audi will still exist in 10 years. As alarming as this might sound, her perspective is probably rooted in acknowledging that the company cannot adapt quickly to changing customer preferences. […]

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